CAST Annual Survey

[19addickted96]

Hi Guys,

Have you bought a season ticket already ? Are you planning to ? Will you definitely not buy one ? What are the most important factors in your decision whether to buy or not ?

We have run this survey for the last 10 years. It provides invaluable information about supporter intentions and attitudes towards the club.

Please complete and let other fans know about it. It only takes five minutes.

www.castrust.org/2024/05/cast-annual-season-ticket-survey-launched-2/

[valley]

1408 Charlton supporters responded to CAST's 2024 season ticket and attitudes survey which ran from 23rd May to 4th June.

66% of respondents had already purchased a season ticket and a further 2% said they definitely would buy one. This is the highest figure (68%) since CAST began conducting this annual survey. The figure is in sharp contrast to last season when just 12% had already purchased and 22% said they definitely would. (total 34%), albeit we ran the survey at an earlier point.

25% of respondents said they would definitely not buy or were unlikely to buy. Reasons for not buying a season ticket were predominantly personal - live too far away 39%; other commitments prevent me from attending regularly 27%; personal circumstances - e.g. health, age 21%. Affordability was only cited by 17% and uncertainty about kick off times because of the Sky deal was 14%.

7% said they were undecided about buying a season ticket. When asked what would make them more likely to buy, 75% said new signings and belief in the squad and management; 34% said clarity about kick off times; 29% said more clarity from the owners on future plans.

11% of respondents who didn't have a season ticket last season have already bought one for next season. 79% of this group cited belief in the management of Nathan Jones as their reason with 59% wanting to show commitment to the club's future.

Of the 1408 respondents to the survey:

49% have supported CAFC for over 50 years
20% are under 45
44% are over 65
95% define themselves as white British
90% are male
68% live in South London or Kent
56% are members of CAST
53% have access to a Sky Sports subscription
23% don't intend to gain access to a Sky Sports subscription
10% regularly or sometimes attend Charlton Women's games
48% don't attend but follow Charlton Women's results
17% have no interest in Charlton Women's team
30% are members of Valley Gold

[Mundell]

Jun 8, 2024 15:53:21 GMT valley said:

1408 Charlton supporters responded to CAST's 2024 season ticket and attitudes survey which ran from 23rd May to 4th June.

66% of respondents had already purchased a season ticket and a further 2% said they definitely would buy one. This is the highest figure (68%) since CAST began conducting this annual survey. The figure is in sharp contrast to last season when just 12% had already purchased and 22% said they definitely would. (total 34%), albeit we ran the survey at an earlier point.

25% of respondents said they would definitely not buy or were unlikely to buy. Reasons for not buying a season ticket were predominantly personal - live too far away 39%; other commitments prevent me from attending regularly 27%; personal circumstances - e.g. health, age 21%. Affordability was only cited by 17% and uncertainty about kick off times because of the Sky deal was 14%.

7% said they were undecided about buying a season ticket. When asked what would make them more likely to buy, 75% said new signings and belief in the squad and management; 34% said clarity about kick off times; 29% said more clarity from the owners on future plans.

11% of respondents who didn't have a season ticket last season have already bought one for next season. 79% of this group cited belief in the management of Nathan Jones as their reason with 59% wanting to show commitment to the club's future.

Of the 1408 respondents to the survey:

49% have supported CAFC for over 50 years
20% are under 45
44% are over 65
95% define themselves as white British
90% are male
68% live in South London or Kent
56% are members of CAST
53% have access to a Sky Sports subscription
23% don't intend to gain access to a Sky Sports subscription
10% regularly or sometimes attend Charlton Women's games
48% don't attend but follow Charlton Women's results
17% have no interest in Charlton Women's team
30% are members of Valley Gold

Thanks for sharing that valley There’s obviously a shed load of sample bias in any survey of this type, but it’s interesting nevertheless.

[earlpurple]

I did not respond to the survey. I find most modern surveys annoying.

I have not bought a season ticket, nor will I, and the reason is not being able to attend enough home games to make it worthwhile, as most games are on a Saturday afternoon when I cannot attend for religious reasons. Even if that were not the case and they played every home game on a Sunday I would probably still not commit my life to watching anywhere near 23 home games. Last season I attended 5 and that's probably about as many as I will attend most seasons, as I do enjoy being able to go to live games, but not to such an extent that it dominates my life. 

For that reason it's good I support a team like Charlton Athletic and not Spurs or Arsenal where part-time attendance is far more difficult, although I think some people manage it.

I have supported not CAFC for over 50 years (that is since 1974, a long time ago)
I am not under 45.
I am not over 65.
I am white and I am British although I also define myself as Jewish.
I am male.
I do not live in South London or Kent.
I am not a member of CAST
I have a Sky Sports subscription (on my Virgin TV service)
I have never attended any women's games. If I did I might choose Arsenal women when they play in Borehamwood, and not likely to choose Charlton. In general I do not follow women's football but did watch some of the internationals with England.
I am not a member of Valley Gold

[kings hill addick]

Jun 10, 2024 9:38:53 GMT earlpurple said:

I did not respond to the survey. I find most modern surveys annoying.

I have not bought a season ticket, nor will I, and the reason is not being able to attend enough home games to make it worthwhile, as most games are on a Saturday afternoon when I cannot attend for religious reasons. Even if that were not the case and they played every home game on a Sunday I would probably still not commit my life to watching anywhere near 23 home games. Last season I attended 5 and that's probably about as many as I will attend most seasons, as I do enjoy being able to go to live games, but not to such an extent that it dominates my life. 

For that reason it's good I support a team like Charlton Athletic and not Spurs or Arsenal where part-time attendance is far more difficult, although I think some people manage it.

I have supported not CAFC for over 50 years (that is since 1974, a long time ago)
I am not under 45.
I am not over 65.
I am white and I am British although I also define myself as Jewish.
I am male.
I do not live in South London or Kent.
I am not a member of CAST
I have a Sky Sports subscription (on my Virgin TV service)
I have never attended any women's games. If I did I might choose Arsenal women when they play in Borehamwood, and not likely to choose Charlton. In general I do not follow women's football but did watch some of the internationals with England.
I am not a member of Valley Gold

Please don't take this as an insult or an attack but I can't help but wonder why you posted this when you didn't complete the survey. The information has little use when it is not included in the survey - or were you hoping that someone would transpose it to the survey for you?